You're a CMS geniussadly, though, your clients aren't
"I broke my website!"
"My site's been hacked!"
"I don't update my site because it's too complicated"
"Yeah, I know PHP. I read some tutorials online."
These are words you never want to hear from clients, but unfortunately they get in over their heads, sites get hacked, they get confused, and in the end, they get frustrated.
CMS's are great for designers and developers, but they're not so great for the one-and-only person that matters most--the end user. That's right, once you're done, your clients are the ones who have to log in every day and make changes. They are the ones who will be using it 99% of the time. Are they experts like you? The magic 8 ball says "outlook not so good".
This is what a typical client thinks about the average CMS:
- Too complex! (expand)Being a wiz is great for the provider that creates the website, but let’s not lose sight of who actually uses it in the end. Unless you provide maintenance services on behalf of your clients, chances are, the client is the one who will be using the CMS on a daily basis to make changes themselves. We all know that CMS's have lots of bells and whistles for developers, but is it appropriate for the person who doesn’t know about HTML, CSS, PHP, etc? At the end of the day, they are the ones who need to be comfortable with using it--otherwise it never gets used and defeats its own purpose. At OcularCMS®, we feel that having a platform that is simple, visual, and hides all the technical stuff by default is probably a much better solution. If you don’t believe us, ask your clients to demo OcularCMS® and ask them if they find it easier than their current CMS.
- Too easy to "break" (expand)Having access to backend code is potentially disastrous. Many CMS's allow anyone (including clients) to access critical components that can easily “break” the site. This can happen due to actions that are either intentional or accidental. In either case, one wrong move can bring the entire site down. And if they don’t have a person to turn to, they feel helpless and frustrated.
- Too easy to hack (expand)Plugins can be created by anyone that knows just enough about PHP to be able to make something work. Sometimes the developers are inexperienced (not you, of course!). For those with malicious intentions, this is obviously very dangerous. But even if there are no ill intentions, there are still risks due to lack of experience, poor or non-existent security measures, and inefficient code. And then if/when a vulnerability is discovered and exploited, it’s up to the developer to create a patch for it (which makes little sense because if they lacked experience to make it properly from the start, how can you trust them to fix it?). And then that patch needs to make its way down to every website that uses their plugin. When downloading an open-source CMS and installing on a self-hosted account, the platform needs to be maintained on an ongoing basis to ensure that everything is kept up-to-date and patched. Even automatic updates can need manual intervention now and then. And this means that someone needs to be in charge of all this. The model of most designers is to create sites without ongoing support after the project is completed, potentially leading to vulnerabilities as soon as “the car drives off the lot”.
- Too difficult to install additional plugins (expand)Installing and configuring a CMS and it’s various plugins is time-consuming and requires technological knowledge to accomplish. OcularCMS® requires zero server configuration or installation and replaces plugins with built-in features that accommodate the needs of most websites. If there are ever any features that are lacking, usually third-party widgets can address the need. Plus, anyone can make a request at any time to add a new feature to OcularCMS®.
If all your clients are happy with the CMS you use, then we're very happy for everyone and are sorry for wasting your time (perhaps you can get it back here or simply turn back time). But if you've ever had a client or prospect complain about any of the above, then we'd like to introduce you to OcularCMS® - the friendliest visual CMS you'll ever meet.
It doesn't cost you a dime, and starts at just $9 a month for your clients.
Check out how your clients would update their site in the demo. See a high-level overview of features available to them, or dive in to more advanced demo videos and third-party integrations for you and/or your clients. Easily add your own design template or browse through free designs. Or integrate with our API to create the next killer app.
Treat your clients to a CMS that's easy, safe, and friendly.
They'll love you for it.
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